Bell Helmets are designed to fulfill a specific set of needs — without frosting. The Bell Helmets aesthetic is uniquely appealing in its purpose-built utility in the same way a race motorcycle or fighter jet is designed with every aspect of its function in mind. Bell Helmets are beautiful in their ultimate aesthetic is secondary. In the end they are creating an essential performance tool. They build motorcycle helmets to be used! Established 1954, proven ever since.